Tricks to sell your product to

The whole idea of marketing and sales is to play with the psychology of consumers. In a campaign, efforts should be made, they make it so influential that the decision of the customer totally in favor of the company.

There are some tricks to manipulate, to the mind of consumers that can be used not only ordinary sales person, but can be used by larger companies. Although they are used unknowingly, there is no set list.

Mutual exchange is the first and most powerful trick. The company may begin to give something for free to the customer. He will take it for the first time, but from next time he will feel obliged, and try to return the favor. Does the product for free initially to do so. And if the customer is satisfied with the product, he will buy it for themselves, from the next time. Some sellers get confused with this principle. For example, it is ineffective and wrong according to this principle, quoting "Spend more than $ 25 you get a free T-shirt". The offer is not free, the customer has to spend something to get the free product. The goods should be as completely free, without having to satisfy any condition. For example, the line "Get the latest lipstick shade absolutely free," it should do. If the shade is really good, they buy it will think the next time and maybe even for the purchase of other shades of lipstick.

The next trick is something of great value as a present, but the company just cause little or no amount of preparation is, as information. It can tell the customer that the information provided to them is to try a big secret one and is not known for any at all. But some confusion by saying that they provide very valuable information, but it turns out that another figurehead.

Another example of free sample which is aligned to the customer. The mistake here is that companies distribute samples of poor quality or rejected products. This reduces the security of customers towards the product like and he assumes that the way the product actually is and not be carried out as before, it is to buy.

Use words to initiate immediate measures, such as "Limited Time Offer", "ending soon" and "offer until stocks last" are very motivated. The customer gets the impression that the offer will end really soon, because the products are limited edition and he should go and buy them at the first opportunity. This works well, especially with customers who have an interest in collecting antiques, collectibles and everything that is not easily accessible.

Tricking the customer in the obligation, is another good way to increase alongside the sales. The trick is to take the customers for small steps towards the goal, without knowing about it. What if the customer requests for some information that equips them for free with the relevant information and make them fill out a form and take contact information from them. It's like they undertake to receive offers and information on products in the future. Do not advertise in this step. The next step advertisements about products and services to the customer at the address delivered by them. Conducting surveys is another example.

Lottery is another good option. When a person buys a lottery ticket, he fills his address on the ticket. This information can be used to contact the customer in the future. In this practice, it is very important, not in the first step. Only after receiving the customer contact information, should promotional mails be mailed to him. Long ads in the newspaper featured a small rotation is to this trick. If the customer invests time to read the entire ad, he is obligated and will certainly respond to the ad.

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